In advance of the island’s opening Veejay Burns over at the excellent Mindblizzard Blog posts some screenshots (like the one above) and keen observations on Capozzi owner and Pinotblogger Josh Hermsmeyer’s approach to brand creation as transcending the ‘Wine 2.0′ movement.

Previously it was mentioned that we were making some adjustments to the signage on the island to improve readability. The need for this was underscored in screenshots taken by the author of this post covering Capozzi Winery Island for the Second Life Business Review. Here is a hybrid before/after image showing the changes. […]

The feature on Second Life entrepreneurship to which the previously blogged screenshot was to apply came out today. The National Post chose to run a shot from one of the other projects submitted for the article (free sign-up required to read the entire thing, regrettably), but it nonetheless does a good job of introducing the […]

Welcome to simVineyard, blogging the development of the Capozzi Winery Island in the virtual world of Second Life.
This site will be maintained by your humble narrator and Josh Hermsmeyer, not to mention other team members as they come on board.
Josh is the author of Pinotblogger.com, where he provides the story-to-date on his family’s efforts to […]